Your why

Your why

One of the most powerful questions you can ask in business is “why?”. Why do you do what you do? Why would people want to work for you or buy from you? The best way to answer these questions is to determine your business’s core purpose; why your business exists for...
Top tips for building a strong company culture

Top tips for building a strong company culture

Like it or not, all companies have a culture. While it might be easy to define culture in nice words, it can be much harder to grab hold of in daily business, especially when times get tough. A strong company culture is a driving force, underpinning a successful,...