Lead generation without strong conversion is a waste of time and marketing spend. We can help you improve your sales processes and conversion rate
06
Nov
Nov
Don’t procrastinate on the collection of your debtors! The longer you leave it, the harder it becomes to get paid. Get in touch to review your payment terms and find out how you can get paid faster.
17
Oct
Oct
Have you ever done the maths on your average spend per customer? That is, how much your customers spend (on average) each time they buy from you. Simply take your total sales for any period (e.g. 12 months) and divide this by the total number of transactions or invoices for that period. When you know […]
10
Oct
Oct
When we set out on a fishing trip or hike, we always check the weather forecast. It’s no different in business. The forecast tells us if there’s bad weather (poor cashflow) in store based on the direction we’re heading. Your forecast will tell you: Whether you have enough sales in the pipeline to give you […]
24
Sep
Sep
An engaged employee is a team member who is fully absorbed by and enthusiastic about their work, and who takes positive action to further a company’s reputation and interests and achieve their goals. More importantly, what does a disengaged team member look like? The symptoms range from a negative attitude, poor communication, absenteeism, lack of […]
17
Sep
Sep
What are the two methods? Understanding cash and accrual accounting comes down to timing. In a cash-based accounting system you recognise income and expenses when they happen, that is, when the money arrives into or leaves your bank. In an accrual-based accounting system, income is recognised at the date the customer is invoiced and expenses […]
10
Sep
Sep
As the director in a limited company, dividend payments are the usual way for you to take money out of the company – and see a financial return on your investment into the company. Dividends are payments made to the company’s shareholders when the business has made a profit. What’s not re-invested into the company […]
03
Sep
Sep
In the online, connected world that we now live in, it’s important for your business to be digital. Digital technology has revolutionised the options you have available as a small business, with a wealth of cloud-based solutions and apps helping to automate the admin, enhance your productivity, open up your business data and market the […]
27
Aug
Aug
The world is evolving at an unprecedented pace. A changing landscape in your industry, global trends, and other environmental factors will influence the timing and strategy behind your succession. One thing is for sure, a successful and profitable business can’t afford to stand still. Change and disruption can eat away at the value of your […]
20
Aug
Aug
Does your sales team have a generic sales pitch they rattle off to every prospect? Customers want to know what’s in it for them personally, not listen to a script. Turn your sales pitch on its head by asking effective questions, being attentive, and personalising your sales discussion to each prospect. Consider asking the following […]